Assessments

Assessments of marketplace app liquidity

Each engagement looks at how readily apps on a marketplace catalog meet buyers. The flagship is a full liquidity assessment; the others are shorter sittings when the catalog does not need the whole house.

Open-air market stall with stacked goods and a narrow aisle

We do not sell software, advertising, or a seat at someone else’s console. You send a brief, we agree a sample window, and we return with findings you can argue with in a room.

The flagship Marketplace App Liquidity Assessment is the piece most operators commission when a category has gone quiet and the internal debate has stalled. Operator briefings suit a leadership sitting that needs a map, not a month of sampling. Publisher listing reviews are for a house that lists on someone else’s catalog and wants to know whether the stall is invisible or simply unbought. Follow-up monitoring is a later watch on the same sample, not a new invention.

If you are unsure which sitting fits, write anyway. Catalog size, category count, and whether you can export listing history decide more than the name on the card.